Head of Industry Cloud Enablement
NetApp
About NetApp
NetApp is the intelligent data infrastructure company, turning a world of disruption into opportunity for every customer. No matter the data type, workload or environment, we help our customers identify and realize new business possibilities. And it all starts with our people.
If this sounds like something you want to be part of, NetApp is the place for you. You can help bring new ideas to life, approaching each challenge with fresh eyes. Of course, you won't be doing it alone. At NetApp, we're all about asking for help when we need it, collaborating with others, and partnering across the organization - and beyond.
Job Summary
We are seeking a highly strategic and experienced Industry Cloud EnablementLeader to develop, launch, and manage go-to-market strategies tailored to key industry verticals. This individual will serve as the industry GTM lead within the Multi-Cloud Enablement & GTM organization, reporting directly to the VP of Multi-Cloud GTM. The ideal candidate will bring deep industry insight and the ability to craft compelling cloud workload narratives that resonate with industry-specific challenges, use cases, and customer outcomes.
This role is central to aligning NetApp’s hero workloads—Block, VMware, Databases, Ransomware Protection, and AI—with the needs of target verticals, including Financial Services, Healthcare & Life Sciences, Manufacturing, Retail, Energy, Public Sector, and Telco/Media/Entertainment.
Key Responsibilities
- Develop and own industry-specific sales plays and enablement strategies for targeted verticals.
- Map NetApp's hero workloads to industry-specific customer challenges and use cases.
- Partner with Product, Revenue Marketing, CloudOps, and Cloud Storage GTM teams to co-develop verticalized messaging and packaged offers.
- Collaborate with hyperscaler sales teams to refine pitch, capture public references and ensure hyperscaler sales teams are equipped and enabled with the best industry use cases.
- Create industry “Golden Pitch” decks, TCO value frameworks, reference architectures, and customer stories.
- Launch and manage vertical demand generation programs in coordination with marketing, including webinars, roadshows, and thought leadership content.
- Deliver outbound cadences and enablement assets for internal sellers and hyperscaler industry teams.
- Track performance by vertical (pipeline, revenue, consumption), building dashboards and analytics to guide GTM strategy and execution.
- Serve as the primary GTM point-of-contact for industry partnerships and co-sell motions with cloud providers and GSIs.
- Act as a trusted advisor to field teams on how to best position NetApp’s value within each industry segment.
Requirements and Education
- 10+ years in B2B enterprise technology, with experience in GTM, sales enablement, vertical marketing, or industry solution strategy
- Bachelor’s degree in Marketing, Business, Engineering, or a related field. MBA or equivalent advanced degree preferred.
- Demonstrated expertise in translating cloud infrastructure solutions into business outcomes for industry stakeholders.
- Proven success in driving industry-specific sales motions at scale.
- Deep knowledge of hyperscaler environments (AWS, Azure, GCP) and experience co-selling or co-developing solutions with cloud providers or GSIs.
- Exceptional written and verbal communication skills; experience presenting to C-level executives.
- Self-starter with strong collaboration skills across cross-functional teams.
Preferred:
- Familiarity with one or more of NetApp's strategic verticals such as Financial Services, Public Sector, or Healthcare.
- Experience creating go-to-market playbooks and enablement content in a cloud or hybrid cloud environment.
- Prior work with large enterprise sales teams or field marketing organizations.
Compensation:
The target salary range for this position is 158,950 - 236,500 USD. The salary offered will be determined by the candidate's location, qualifications, experience, and education and may be outside of this range. Final compensation packages are competitive and in line with industry standards, reflecting a variety of factors, and include a comprehensive benefits package. This may cover Health Insurance, Life Insurance, Retirement or Pension Plans, Paid Time Off (PTO), various Leave options, Performance-Based Incentives, employee stock purchase plan, and/or restricted stocks (RSU’s), with all offerings subject to regional variations and governed by local laws, regulations, and company policies. Benefits may vary by country and region, and further details will be provided as part of the recruitment process.
At NetApp, we embrace a hybrid working environment designed to strengthen connection, collaboration, and culture for all employees. This means that most roles will have some level of in-office and/or in-person expectations, which will be shared during the recruitment process.
Equal Opportunity Employer:
NetApp is firmly committed to Equal Employment Opportunity (EEO) and to compliance with all federal, state and local laws that prohibit employment discrimination based on age, race, color, gender, sexual orientation, gender identity, national origin, religion, disability or genetic information, pregnancy, protected veteran status, and any other protected classification.
Why NetApp?
We are all about helping customers turn challenges into business opportunity. It starts with bringing new thinking to age-old problems, like how to use data most effectively to run better - but also to innovate. We tailor our approach to the customer's unique needs with a combination of fresh thinking and proven approaches.
We enable a healthy work-life balance. Our volunteer time off program is best in class, offering employees 40 hours of paid time per year to volunteer with their favorite organizations. We provide comprehensive medical, dental, wellness, and vision plans for you and your family. We offer educational assistance, legal services, and access to discounts. Finally, we provide financial savings programs to help you plan for your future.
If you want to help us build knowledge and solve big problems, let's talk.
Submitting an application
To ensure a streamlined and fair hiring process for all candidates, our team only reviews applications submitted through our company website. This practice allows us to track, assess, and respond to applicants efficiently. Emailing our employees, recruiters, or Human Resources personnel directly will not influence your application.
