The CRM Manager / GTM Systems Manager is a pivotal role responsible for overseeing and optimizing customer relationship management systems and go-to-market strategies. This position plays a critical part in enhancing customer engagement, driving sales efficiency, and ensuring seamless integration between marketing and sales functions. The ideal candidate will work closely with cross-functional teams to leverage data insights for strategic decision-making.

Key Responsibilities

• Manage and optimize CRM systems to enhance user experience and data accuracy.
• Collaborate with sales and marketing teams to develop and implement go-to-market strategies.
• Analyze customer data to identify trends and insights that inform business strategies.
• Train and support team members on CRM tools and best practices.
• Monitor system performance and make recommendations for improvements.

Required Skills & Qualifications

• Bachelor's degree in Business, Marketing, or a related field.
• Proven experience in CRM management and GTM strategy development.
• Strong analytical skills with the ability to interpret complex data.
• Excellent communication and interpersonal skills.
• Familiarity with CRM software (e.g., Salesforce, HubSpot) and marketing automation tools.